References

Primary Sources:

Polytechnic Reporter, 1942-1943.

Polytechnic Reporter, 1947-1948.

Polytechnic Reporter, 1950-1951.

Polytechnic Reporter, 1958-1959.

Polytechnic Reporter, 1968-1969.

Polytechnic Reporter, 1970-1971.

Secondary Sources:

Britannica, The Editors of Encyclopaedia. "Playboy". Encyclopedia Britannica, 6 May. 2021, https://www.britannica.com/topic/Playboy.

Crawford, Elizabeth Crisp. Tobacco Goes to College: Cigarette Advertising in Student Media, 1920-1980, McFarland & Company, Incorporated Publishers, 2014. ProQuest Ebook Central, http://ebookcentral.proquest.com/lib/nyulibrary-ebooks/detail.action?docID=1650583.

Dubois, Lou. “How to Use Humor in Advertising.” Inc.com, Inc., 31 Dec. 2010, www.inc.com/guides/2010/12/how-to-use-humor-in-advertising.html. 

Featherstone, Liza. The Campus Underground Press - JSTOR DAILY. 6 Jan. 2021, daily.jstor.org/community-collections-campus-underground-newspapers/. 

Hashaw. “The Effect of Celebrities in Advertisements.” Small Business - Chron.com, Chron.com, 29 Mar. 2019, smallbusiness.chron.com/effect-celebrities-advertisements-56821.html. 

Knapp, Francky. “The Radical History of Women Smoking.” Messy Nessy Chic, 10 Aug. 2020, www.messynessychic.com/2020/08/10/the-radical-history-of-women-smoking/.

Lamb, Vanessa Martins. The 1950’s and the 1960’s and the American Woman : the transition from the ”housewife” to the feminist. History. 2011. dumas-00680821

Lawrence, Mark Atwood. The Vietnam War : A Concise International History, Oxford University Press, Incorporated, 2008. ProQuest Ebook Central, http://ebookcentral.proquest.com/lib/nyulibrary-ebooks/detail.action?docID=431038.

Perry, Mark. Let's Not Forget the Decade the Liberals Love to Hate: The 1960s and President Kennedy’s successful, supply-side tax cuts. August 17, 2013 https://www.aei.org/carpe-diem/lets-not-forget-the-decade-the-liberals-love-to-hate-the-1960s-and-president-kennedys-successful-supply-side-tax-cuts/.

Recession Tips. The Recession Of 1957-1958 (Eisenhower Recession), 2020. https://recession.tips/eisenhower-recession-1957-1958/

RTF. “Representation of Women in Advertising, 1950's- Present.” RTF Gender and Media Culture, 2 July 2020, rtfgenderandmediaculture.wordpress.com/2020/07/02/representation-of-women-in-advertising-1950s-present/. 

Sam Bocetta, Early American Advertising: From Then ‘Til Now, January 2019.https://www.legendsofamerica.com/early-american-advertising/

Shea, Jerry. “Women's Role in the War.” Omeka RSS, archives.library.wcsu.edu/omeka/exhibits/show/world-war-ii-in-life-magazine-/womens-role-in-the-war. 

Skene, Gordon. “The Fabulous, but Flawed Economy of 1964 - Jan. 5, 1964.” Past Daily: News, History, Music And An Enormous Sound Archive., 5 Jan. 2016, pastdaily.com/2016/01/05/the-fabulous-but-flawed-economy-of-1964-january-5-1964/. 

Sundin, Sarah. “World War II War Bonds.” Sarah Sundin | Drama, Daring, Romance, 27 Apr. 2020, www.sarahsundin.com/world-war-ii-war-bonds/.